Entry-Level Brand Marketing – Product Development Assistant
Location: La Palma, California
Job Type: Full-Time
Industry: Consumer Goods
Our client, a growing consumer goods company, is looking to add a motivated and detail-oriented Brand Marketing Assistant to their Product Development team. This is an excellent opportunity for someone early in their marketing career who is passionate about branding, innovation, and consumer products.
Role Overview
The Brand Marketing Assistant will support the development and execution of go-to-market strategies, assist with product positioning, and collaborate across departments to ensure successful product launches. This role offers hands-on experience in a collaborative, fast-paced environment with the opportunity to grow within the brand marketing function.
Key Responsibilities
- Product Messaging & Positioning: Support the creation of compelling product messaging that highlights the brand’s unique value in the marketplace.
- Go-to-Market Support: Assist in executing product launch plans by coordinating with cross-functional teams, including sales, product development, and e-commerce.
- Market Research: Help conduct research on customer needs, market trends, and competitor products to inform marketing strategies.
- Cross-Functional Collaboration: Work closely with internal teams to gather insights, contribute to product lifecycle planning, and ensure brand consistency across channels.
Ideal Candidate
- A passion for brand marketing and consumer products
- Strong communication and organizational skills
- Detail-oriented with a willingness to learn and grow in a team environment
- Internship, coursework, or project-based experience in marketing, communications, or product development is a plus
- A collaborative mindset and enthusiasm for working in a creative, fast-moving environment
This is a fantastic opportunity for a recent graduate or early-career marketer to join an established team and gain exposure to all aspects of product marketing in the consumer goods space.